Very early Saturday morning, NASA plans to provide live coverage of the docking of the Roscosmos cargo spacecraft as it brings three tons of food, fuel, and supplies to the International Space Station. Hopefully, I’ll be asleep then, but it got me thinking about business behind the scenes, service deliveries, and what it takes to keep things on track.
When I launched Commercial Equities Group in January of 2010, it began as a network of brokers, investors, and other professionals to assist clients in the leasing, buying, and selling of commercial properties. While CEG has been getting deals done since then, we are currently naming the other “spacecrafts” that serve our clients.
CEG is not just a brokerage, it delivers varied investment real estate services to tenants, investors, and clients. Here’s what I mean:
1. As a brokerage, we handle corporate, government, and industrial transactions of commercial real estate. We added Brian, a broker, last year and are on the eve of adding another. They will continue to manage deals, and all three of us will negotiate to get the best deal for our clients. Adam manages our public sector business, funneling deals to brokers when appropriate.
2. Under the brokerage, we also offer lease amendment and renewal help. A former client contacted me this week to see if I could help them with their current lease. Unforeseen circumstances are causing them to close their business. It’s a tough and disabling situation. When possible, we apply our insights to make these types of situations less painful. Regardless, this client knows they won’t have to go it alone.
3. Operating alongside the brokerage is CEG Investments. Brian is also an investment partner, and he and I along with others sometimes buy buildings to create deals for our clients. I referenced in the blog, “We Buy Buildings, Too!” that thinking outside the box to get deals done, becomes a win-win strategy.
4. Through my work with John Allen, I have an extensive background in all aspects of commercial real estate. I used to assist in the management of multiple properties totaling three million square feet. This insight and experience drove the creation of CEG Management. It’s the bridge between the needs of tenants, investors, and clients. It also oversees operations of CEG Investments. Kieth (yes, ie not ei) takes the lead on the management side of things.
5. Finally and very importantly, I am committed to networking across industries and mentorship of people wanting to grow professionally. Accessing my network, also helps my clients. For example, that same former client also asked if I knew of anyone that could sell their successful business. Because of my years of networking, I know people that can help. Being a broker also means being a connector, and that’s a priority for me.
It's exciting to me to see the growth of something I started by jumping out on my own years ago. I always go back to that conversation with John Allen that sold me on being a broker. It is a route to help a lot of people. As a real estate services business and not just a brokerage, we help people through leasing, sales, investment deals, management, giving advice, networking, and mentorship. Ultimately, we help people make dreams happen.
Jeff Salzbrun is the owner/broker of Commercial Equities Group (CEG). As a veteran-owned real estate brokerage, CEG has been involved in thousands of sale and lease transactions, ranging from single offices to 250,000+ square foot buildings. At CEG, we get your deal done. We know space, and we know the CRE business.
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