High-Flying Tool Is a Commercial Real Estate Game Changer

In my recent blog, I talked about how AI is changing the way brokers work. I thought about another tool that over the last ten years changed the way we market, manage, and inspect properties. The drone.

I remember sitting in my front yard with my neighbor, flying my first drone above my house and the park across the street. (I later crashed it––learning curve! 😉). Like our phones, drone technology has come so far from those days. AI-powered navigation, longer flight times, and more sophisticated sensors make the drone easier to manage and have the ability to capture high-resolution images. That’s a win for commercial real estate brokers, investors, property managers, and clients.

At CEG, we started using drone technology years ago to capture amazing aerial views that show properties and the surrounding area from another perspective. Eventually, we began to use a drone for interior and exterior views we couldn’t get with handheld cameras. With improved technology, the images we capture now are crisper which makes them more striking. The drone is also a good to tool when it comes to property management and due diligence. It can go places we can’t as well as reduce risk and provide on the spot views of troubled areas.

Does everyone love a drone? Absolutely not. But drones in commercial real estate are a game changer. There’s no denying that. 😀

Jeff Salzbrun is the owner/broker of Commercial Equities Group (CEG). As a veteran-owned real estate brokerage, CEG has been involved in thousands of sale and lease transactions, ranging from single offices to 250,000+ square foot buildings. At CEG, we get your deal done. We know space, and we know the CRE business.

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