Last weekend, my wife, Josie, and I took our son, Levi, to Lutsen for a short ski trip. (It was beautiful, and I love my family 😀) Skiing requires balance and knowing how to distribute your weight––otherwise you fall on your butt. As a business owner, investor, and managing partner, I sometimes need to get out of town with my family and relax. Still, I can’t always silence my phone. I know I’m not alone.
Putting most of my weight into my business is easy for me. I love what I do! I realize that this moves the energy away from other areas of my life, creating an imbalance and an internal struggle. Life––health, relationships, work, and finances––is all about balance. For most of us, putting all your weight on one ski means you lose out on a potential amazing run. And when talking about investments, no one wants to fall on their butt!
If life requires balance and being well-balanced creates a better life, how do we shift weight without falling? Here are five things that come to mind:
1. It’s my constant goal to continue to work smarter. Throughout my career, the definition of smarter keeps changing as technology and ways of doing things evolve. CEG has a team that gets it, and we continue to innovate each day. Each member excels at what they do, and we make each other smarter. We balance each other out.
2. Having people around that are “ski poles” to keep you in balance is important. In real life, balance ebbs and flows. Sometimes you need to lean one way before resetting. Those “poles” keep you upright, whether through help or real talk conversations. My family, friends, and team members are my “poles.” Whether I know I need it or not, they’re here. That makes me lucky.
3. This leads me to financial balance. If your financial portfolio relies only on stocks and bonds, your money is not working smarter for you. A fully balanced portfolio is a diverse portfolio. Along with stocks, bonds, annuities, trusts, and funds, commercial real estate investments are great to have. Do you have financial “poles” in place? CRE brings in money, while offering consistent returns and growth potential.
4. Income is part of financial balance. For many, the days of working at one company for 30 to 40 years with a great retirement package are over. Today, it’s smart to have a varied income stream. Do you benefit from passive and portfolio income as well as earned? CRE investment is a great way to gain tangible assets and accrue a passive income. If you currently don’t benefit from CRE income, it’s not too late to get started.
5. For me, having a life filled with new adventures and experiences helps keep me balanced. For some of my clients, their “new” is making their first deal in CRE. It’s energizing to learn something you don’t know. And there’s nothing like the thrill of getting your first deal done.
If you have questions about making your financial portfolio balanced or want to add to more CRE to your current one, let’s talk. At CEG, we’re here to help! Reach out to our team today if you have any questions. Or you can find me at 612-788-1552 or firstname.lastname@example.org.
Jeff Salzbrun is the managing partner of Commercial Equities Group (CEG). As a veteran-owned real estate brokerage, CEG has been involved in thousands of sale and lease transactions, ranging from single offices to 250,000+ square foot buildings. At CEG, we get your deal done. We know space, and we know the CRE business.
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